Customer Announcement Templates for Surcharging
Skimmer created a few announcement emails you can use as-is or tweak. Pick a tone below that sounds like your voice.
Template 1 — Friendly
Subject: A quick heads-up on credit card payments
Hey [Customer name],
Quick heads-up: starting [Date], a small surcharge of 3%, will be applied to all credit card transactions, to help us keep up with rising processing costs.
If you'd rather skip the fee, you have a few easy options: pay by ACH, debit card, or check. Any of those work.
Thanks so much for your business. If any questions come up, feel free to reply or give us a call.
Best,
[Your business name]
Template 2 — Professional
Subject: Update to credit card payment processing effective [Date]
Dear [Customer name],
We want to let you know about an upcoming change to how we process credit card payments. Starting [Effective Date], a small surcharge of 3%, will be applied to all credit card transactions.
This change helps us offset rising processing costs while continuing to deliver the high-quality pool service you expect. To avoid this fee, you can always pay by ACH, debit card or check.
Thank you for your continued trust in us to care for your pool. If you have any questions, feel free to reach out.
Sincerely,
[Your business name]
Template 3 — Personal
Subject: A note from us at [Business name]
Hi [Customer name],
Wanted to reach out personally about a small change to our billing. Starting [Date], we'll be adding a 3% surcharge to credit card payments — it helps us keep up with rising processing costs so we can keep taking great care of your pool.
If you'd rather skip the fee, no problem — you can always pay by ACH, debit card, or check. Happy to help you set that up.
Your business means a lot to us, and I wanted to make sure you heard this directly from me. If you have any questions or concerns, call me anytime.
Best,
[Business name]